Avant Pop

Avant-Pop emerged in the late 20th century as a cheeky blend of pop sensibilities and experimental sounds, proving that you can wear a beret and still appeal to the mainstream. It often features oblique lyrics and unconventional song structures, making it sound like your favourite pop star had a philosophical crisis whilst trying to write a hit single. In a world where catchy hooks reign supreme, Avant-Pop dares to ask, 'But what if we didn’t?'